Why my plain ugly lookin’ text emails make moolah

Well there are a lot of reasons for it.

But I’m asked but List Lifestyle Subscribers alike on why I prefer to send plain text emails (or emails that look like plain text)


They are plain text.



I can do what I do to make moolah.

Send emails, get paid.

So all I have to do is write the damn email and when using plain text there are no real restrictions since it forces me to focus on the important thing… the content of the email.

Plus it only takes an average of 32 seconds to login to my email marketing provider and start typing away at the keyboard.


There are some perks to sending html/plain text lookin’ emails.

One of which I share in the August 2019 List Lifestyle Insight, that you receive when you secure your spot in the Fast Track Program.

It was only available to List Lifestyle Insiders who at the time paid $57 for it and was dubbed one of the most profitable Insights when it comes to email marketing.

And with the Fast Track Program, I’ll setup what I share in that Insight for you.

You can secure your spot in the Fast Track Program for $200 off the original pricing using the link below:


Isaiah Jackson

Do nothing marketers urged to get a job

There are a lot of do-nothing marketers out there.

You know the ones…

Who claim to not have made a single penny since 2008… the ones who confuse moving a logo to the left with actual work that can get them results… the ones who make countless youtube videos but send no traffic to the videos.

They play a low level marketing game on hard mode expecting to beat the maxed out boss.

And when the battle is over…

The Boss left them defeated within seconds of entering the domain.


If you are afraid to do something that can possibly get you a result in your online bidniz.. whether it be getting a new subscriber… sending that email… writing that sales letter… shooting that sales video… actually selling that product or service that can help your audience.

Then I urge you to get a jobby job.

And just play the marketing game when you have some free time.. or watch as the List Lifestyle Insiders quickly level the playing field and destroy bosses left and right…

If you wish to join them, then rush on over to the link below:


Isaiah Jackson

how to protect your self from oh s**t

You know that moment where the worst happens.

I’m sure you know what I mean… hell you may have even suffered the pain of having to deal with it yourself.. I know I have more times than I can count.

There is only one good thing that comes from it.

The back against the wall… because it is against the wall mentality where you force yourself out of the situation can bring some incredible results to you and your bidniz… and if you do it right, you may find that you won’t end up in that situation again.

Doesn’t take away from the pain, frustration, sleepless nights, the dark cloud that will constantly follow you around knowing that the oh s**t moment can happen at anytime and for any reason.

Best way to protect yourself from it?

Have contingency plans in place.

And the fastest way to start would be to start earning some extra moolah online with affiliate marketing – since it requires very little up front work.

Isaiah Jackson

so you wanna lose small

“Life is like this… I like THIS
~ Harvey Specter

Interesting thing to say to someone who was on the verge of losing their minds.

And something that you can easily apply to almost anything especially your online bidniz.

Or to share another Specter quote…

“That’s the difference between you
and me. You wanna lose small,
I wanna win big.”

Your way of thinking about the results you wish to get in your business says a lot about you the business owner.

Are you the type to think small and short term… or think big and long term.

Because you can’t get long term results thinking and acting in the short term and it’s unfortunate that a lot of these weaka$$ warriors and animal creepers want to lose small.

Since it just continues the endless cycle of you losing small everytime you receive an email from these folks.

IMers who joined the dark side for their own personal greed… and would literally break the law to get your moolah.

You know the ones right…

The folks who complain about being banned from every reputable email autoresponder on the planet, so they build their own only to violate the Can-Spam Act.

Oh well, not much I care to do about it since it’s really none of my business.


To keep yourself out of trouble and finally start to “win big” subscribe to the List Lifestyle Letter before November 1st in order to get your hands on the November issue…

…which goes into great detail about why I do what I do and the long term benefits I’ve received from doing so.

Subscribe here:


Isaiah Jackson

Are you speaking the buyers language?

The more I dig into copywriting, influence, and persuasion the more I seem to figure out.

Seems like I’ve been on the right track for a while now… and I didn’t even know it.


In the November issue of the List Lifestyle Letter I rap about why I killed off a simple to run four figure a month business…

…how you can build one yourself if that is something you want to do.

The reason for killing it off had a lot to do with the language used to build it.

It wasn’t speaking the language of those I actually want to do bidniz with.

And if you are currently struggling to get the results you want, chances are, you are making the same mistake that I did years ago.

Okay, enough of that;-

You can get your hands on the November 2019 List Lifestyle Letter issue by subscribing using the link below;-


Isaiah Jackson

What I would do if I was to start over

One of the valuable perks you get when you subscribe to the List Lifestyle Letter is what I call the Best Of series…

These are 5 issues of the List Lifestyle Letter before it was known as such, that released back in 2017.

Of those 5 issues…

I would say the most popular issue was on what I would do if I were to start over.

It gives you the playbook on the exact steps I would take if I was just getting started in business today and easily be implanted into your existing business.


You can get it when you subscribe to the List Lifestyle Letter at the link below:


Isaiah Jackson

Something for the list builders…

Since I haven’t been showing you all a lot of love recently… haha.


I often get asked about how to build a much more engaged email list.

A higher quality email list.

A list of subscribers who buy.

Sure you can test different traffic sources, use different lead magnets, create better lead magnets, offer more valuable lead magnets.

But like I rapped about in the September issue of the List Lifestyle Letter..

There is one thing that you can do to not only boost the quality of the list you build but also boost your sales.

Change WHO you are speaking to.

Just that simple.

You want to build a list of folks who have money… then talk to them as if you know that they have money.

A simple test.

Look at your opt-in page and ask yourself:

“Is this page attractive people with money or is it attractive people with no money?

The difference can literally be one word.

Okay, do with this what you will.

In the meantime head on over to the link below to secure your issue of the List Lifestyle Playbook which you get for free for subscribing:


Isaiah Jackson

missed list building opportunities

Got a report you just wrote up?

Got a blog post you just wrote up?

Or how about a video you just uploaded to YouTube?

Chances are you are missing out on a nice chunk of subscribers being added to your email list.

I know I was…

Until I decided to do something about it.

And in the November 2019 List Lifestyle Insight – I rap about a simple shift you can make that’ll make sure you put more people on your email list.

The deadline to get it is the top of the hour November 1st


Any questions, let me know.

Isaiah Jackson

Am I hiding something?

A statement came in from a reader that goes:

“Isaiah, I’ve been on your email list a long time and can see that again you have changed the way you are sending emails… like it looks like you only send plain text now. What is your reason for doing this and has it got you better results?”

I’ve been sending plain text emails for a while now.

And from what I’ve seen the only thing that holds true for me – is that I shouldn’t put too much trust in what the autoresponders report… since they can and will be wrong most of the time.

For example;-

Let’s assume you have 10,000 subscribers and the email you just sent out to your list reports that you got a measly 0.5% click-through rate.

That would be about 50 clicks.

Assume you track clicks the same way that I do and you discover that the email you sent actually got…

210 clicks.

Resulting in a 2.1% click-through rate.

Looks like that email did better than what was being reported to you huh?


I just don’t put all my trust in any email autoresponder when it comes to the stats behind my business so I have other ways of measuring the results.

Moving on. The November 2019 List Lifestyle Letter issue features a bonus Insight on what my typical business day looks like and how I measure the results of my daily bidniz ventures.

You can get it by subscribing at the link below:


Goes to the printer on the 1st.

Isaiah Jackson

do as I say not as I do

A question comes in about segmenting the email list and if it is a good idea to do.

So I’ll keep this one brief.

I don’t “segment” my list when it comes to the List Lifestyle Letter… well not yet I should say.

Reason being – is I like to tease the next month’s issue.

And it just so happens having a for real print newsletter makes it easy to do that.

In the real world though;-

I would segment the list.

And send those buyers over to something else that they could pick up and get value from.

All it would take is a 20 second change and boom, off to segmenting.

So to answer the question.

Yes, you should segment your list.

And in the Bonus Insight for the November 2019 issue I share with you – what a typical day looks like for me… and what this has to do with list segmentation.

Deadline to make sure you get it is the 31st.

Subscribe here:


Isaiah Jackson