It seems that a lot of folks still get bent out of shape over deleting subscribers.
I would know – I see it all the time in FB groups and when teaching webinars.
Previously;
I suggested sending a handful of emails designed to just get opened.
(contrary to what others would tell you to warm them up, give free stuff, blah, blah, blah)
Nope, I suggested just getting the damn email opened, if that wouldn't get people to ope after 5-7 days.
Delete.
Now my stance on this has become different.
If someone hasn't engage with any emails in 30 days, hell 14 in most cases – delete.
Obviously, my emails are far too important to be wasted on someone who doesn't even click a link, let alone engage with them at all.
(remember Earl Nightingale and you become what you think about, attitude, etc)
Plus there is less supply of you then the people who want to receive your emails.
So start deleting folks who don't engage or putting them on a separate list to mail differently than those that do engage.
Something I've been doing on top of deleting.
What you do with this info is on you, but whatever you do – stick with it.
Isaiah Jackson