I got an email a few months ago from a subscriber Douglas who says:

“I need to be able to buy a solo ad and make at least 5$ back on my thank you offer to build momentum. This would change how I approach everything.”

If there is one thing I get asked about the most it would be this.

And truth be told it’s not as hard as some people may think.

But the idea that if you can make at least $5 from the ad would change everything is ridiculous.

Granted if you haven’t made your first sale online I can understand that $5 would show you – that you can in fact make sales online.

Buuuuuut

If you have been doing this for a while – then $5 is not much to really have a party about.

I would say stop focusing on “breaking even” and focus on what happens after folks are on your email list.

Play the long game, not the short one.

Isaiah Jackson