So last night I was in InstaSpam and saw this chick who was rapping about her being angry.
Angry at herself for the lack of engagement she got on “non-thirsty” posts.
And angry at her followers for the influx of engagement she got on those “thirsty” posts.
“I’m pissed the f**k off at you guys… I’m also pissed off at myself, but you guys piss me off”
A wise man once said:
“You got the customers so it
is your responsibility to deal
Here is the point I’m getting at.
You shouldn’t blame your customers for the content that they engage with, since you as the business owner is the one responsible for delivering said content.
Not the customers fault.
It is the fault of the business owner.
And you can guess what happened after she forked over most of the responsibility of her not getting the engagement she wants on posts onto the followers right?
Yep, they made their opinions known.
And promptly left her a$$ets.
It is like the giveaway artist who only give away free stuff to their email lists, and then when they have something for sale get massive amounts of unsubscribes, spam complaints, troll emails, etc.
Here’s the point:-
All of it could have been avoided.
If she had just posted the type of content that she originally wanted, she would have brought in the type of followers that she wanted as well.
And turned off those that she doesn’t.
If she already had a following from posting the crap that she doesn’t like, she could have just started posting the stuff that she does like and let them leave organically.
Exactly like you would with email and when building your list.